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studio metaphor— 


“Not just a Graphic Design studio︎.”

              
Founded in 2012 by Ali Asali in Tehran/ Iran. 

Our main concerns are biased toward the current cultural metamorphosis of the Middle East and how design plays a significant role in redefining and reshaping these societies.
Therefore, we have been mostly focused on the relationship between Type/Language, Culture, and Technology.



WE ARE GETTING CLOSE TO OUR 11TH ANNIVERSARY CELEBRATION ︎

MEET THE TEAM (UNDER CONSTRUCTION)︎︎︎





Studio Metaphor Logo

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Editorial /

Aroosak-e Sokhangoo
Aatash
Hengaam
Daal


Identity/

Learak House
Tadaex 2016
Haamarz
Nour Shour
Emava


Events /
SM 9th Anniversary

Type Design /

Zhian Typeface
Daal Typeface
Hengaam Font Family


Objects /

Metaphor tooth USB

Posters /

Azad Art Gallery collection
DDD Talks
Del Asa concert


Side Projects /

Maahv /
Maahv Scarf
Gonbad Aflak Poster

Frontline Typo Platform /

Farsi alternative type
Typographic calendar 
Typographic Planner
Yearbooks
Merchendise